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Tester invitation message: a template that gets replies

A short invitation template with steps, expectations and how to report, in plain language.

In this guide

People say yes to a clear, small ask. A good invitation says what the app is, what you need, how long it takes and how to reply. Keep it under about 150 words.

What every invitation needs

  • Who you are and why you ask this person.
  • The app in one sentence.
  • The time you expect (be honest).
  • Install steps for their platform.
  • What to try and how to report.
  • That feedback is private and honest is welcome.
  • A thank-you, and no request for store ratings.

Hi {Name}, I am building {App}, {one sentence}. Could you test it for about {15} minutes? 1. Open this link on your Android phone: {link} 2. Accept the invitation and install the app. 3. Try: {task 1}, {task 2}. 4. Reply to this message with anything that broke or confused you, plus your phone model. Honest feedback is the point; nothing is public. Thank you!

Variant 2: iOS (TestFlight)

Hi {Name}, I am building {App}, {one sentence}. Could you test it for about {15} minutes? 1. Open this invitation on your iPhone and accept it in the TestFlight app: {link} 2. Install the app from TestFlight. 3. Try: {task 1}, {task 2}. 4. Reply with anything that broke or confused you, plus your iPhone model. Nothing is public. Thank you!

Variant 3: Google Play closed test

Hi {Name}, I need testers for {App} on Google Play. The test runs for 14 days in a row, so you need to stay opted in the whole time. 1. Send me the Google account email you use on your Android phone. 2. When I confirm, open this link and join the test: {link} 3. Install the app and open it now and then during the two weeks. 4. Tell me about anything that broke or confused you. Please do not leave the test early; if you must, tell me. Thank you!

Check the current Google Play requirement before you promise a number of days: see Google Play closed test requirements.

Adapt it

  • Replace placeholders in {brackets}; example times are only examples.
  • Add the test account details if the app needs a login.
  • Link your test instructions: how to write them.

Related: Find beta testers for your Android app, Find iOS beta testers. Hub: App testing for developers.

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